The current identity has been used for a while know but I feel it lacks in energy and presence. I’ve self-initiated this project to see what I would come up with given the opportunity. The logo needs to stand out on the high street, as well as on ‘for sale’ signboards when outside client’s homes. It should communicate energy, experience, community, trust and professionalism. Clients will want their homes sold quickly, so the identity needs to convey that the company is proactive in making this happen.
Customer: The Property Cafe
Type of business: Estate Agents
Existing Website?: Yes